2013-09-15

Building links

Typically a link consists of two parts:

  • URL(uniform Resource Locator ).This is the web address of the site your link points to .
  • Anchor text.This is the visible text of the link.

Google is known to look at these factors when ranking a website googleseovn:

  1. Number and quality of the links from other sites.
  2. Anchor text of the links.( not use the same anchor text for all links either , google sees those links as spam.)
  3. Historical factors.

After the recent Google Panda Update it is important that you diversify your anchor text in a 40%40%20% manner:

  • 40% contain generic anchors like:

Click here
Read more
Go here
Find out more here
Find out info here
Learn more here
Visit this link
Click this link
Visit this site
Continue reading

Example:
<a href="http://googleseovn.com/" title="google seo">Click here</a>
  • 40% contain a generic anchor and your domain , for example:
Visit yourdomain.com site
Click yourdomain.com
Visit my website domain.com
Read more on my site domain.com
Find out more at domain.com
Click on domain.com for a full article
Example:
<a href="http://googleseovn.com/" title="google seo">Visit googleseovn.com site</a>
  • 20% of your anchors contain your keywords.